Former Mamamia talent to spearhead Today the Brave’s new offering
Full service indie agency Today the Brave has expanded its capabilities with the launch of a dedicated media offering.
The new division will handle media for a number of the agency’s existing clients.
Jacqui Capel will spearhead the new offering as head of media, joining Today the Brave with nearly 20 years experience across both agencies and publications including OMD, Bohemia and Match Media. Most recently she was general manager of Squad, Mamamia’s social, content and influencer business.
Founding partner of Today the Brave, Jaimes Leggett, said the agency is thrilled to have Capel joining the team.
“As we continue to grow, this is a natural step to broaden our offering to incorporate media,” Leggett said.
“Our clients are increasingly asking for an integrated offering and we’re delighted to be able to broaden our capabilities to best support them.”
Capel said the feeling is mutual, and she feels honoured to run the division.
“Clients have been asking for media solutions that work hand in hand with both creativity and technology in order to get the best possible results for their investment,” she said.
“I’m passionate about driving this agenda for Today the Brave’s partners, and offering a channel neutral strategic approach across every touchpoint.”
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Lauren McNamara is a reporter at Mumbrella. She joined in November 2022 as editorial assistant, having completed a Bachelor of Communications (Journalism) at the University of Technology, Sydney.
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